They Didn’t Hear You

That time you made the big announcement about the big change?

They didn’t hear you.

That time you introduced the new approach to the new opportunity?

They didn’t hear you.

That time you made it clear that the thing that went wrong wouldn’t go wrong again?

They didn’t hear you.

Everything – EVERYTHING – must pass through the filter of “what’s in it for me.” That’s why you have to say it again.

And again. And again. And again.

Stick with it. They will hear you.

Soon, they will hear you.


DAVID BERRY is the author of “A More Daring Life: Finding Voice at the Crossroads of Change” and the founder of RULE13 Learning. He speaks and writes about the complexity of leading in a changing world.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s